Cuater
CUATER by TrAVISmATHEW
Cuater was a premium performance brand created by men’s lifestyle company TravisMathew. As the Conceptual Copywriter for Cuater, my responsibilities included crafting elevated product descriptions, writing copy for sales catalogs, web and landing page copy, email marketing, and sales decks, all while safeguarding and formulating the brand’s distinct tone across advertisements, scripts, and so much more.